Apply  shadows wet or dry to your lids using the Kevyn Aucoin Eyeshadow eyeshadow brush. 
Dampen your Kevyn Aucoin eyeshadow brush before application or use your finger to swipe on shadow for a more pigmented look
Dampen your liner brush and apply shadow at your lash line for a more defined look or use it dry for a more natural look

How To Customize The Palettes
Use each palette solo, or choose two of your favorite palettes and mix them together to create your own personalized collection. (Each palette sold separately, just pop out the shade you love and snap it in place for your new palette).
To remove, use a pin to push the shadow out from the backside of the palette and release the shadow from the magnetic palette
Apply firm, even pressure on top and bottom of the eyeshadow pan to snap into refillable magnetic palette.